Synthetic Ad Lab: 40+ Generative Sprint
Rapid iterative generation of 40 photorealistic ad hooks with dynamic WhatsApp lead qualification.
SubsidiaryUrekha Growth Engine
Client / DomainDirect-to-Consumer Wellness Brand
Turnaround Time14 Days Sprint
CategoryAI Creative & Growth
3.6x
Blended ROAS
40 Creatives
Creative Delivery
48%
CPA Reduction
The Challenge
Customer acquisition costs had spiked 70% due to creative fatigue on existing ads, with slow 3-week creative production cycles stalling growth.
The Engineering Solution
Deployed a 14-day creative testing sprint generating 40 bespoke visual hooks and angles with matching WhatsApp instant conversational qualifiers.
Deliverables Shipped
40 High-Definition Synthetic Video & UGC Variations
Audience Matrix & Creative Fatigue Testing Schedule
Conversational WhatsApp Qualification Funnel
Live Looker Studio Attribution Dashboard
Verified Production Impact
Unlocked 3 winning creative formats that drove a 48% reduction in cost per acquisition (CPA) and scaled blended ROAS to 3.6x.
Technologies Utilized
Stable Video DiffusionMidjourney V6Meta Marketing APIWhatsApp Cloud APILooker Studio
“We discovered multiple winning ad angles in 10 days that our previous agency spent 6 months trying to find.”
Founder & CEO
D2C Wellness Brand
Next Case StudyGenerative Cinema Commercial Campaign